“The future of fashion is circular. It has to be.”
- Stella McCartney
What is circular fashion?
Circular fashion can be defined as high quality clothes, shoes, or accessories that are designed with the intention of being used and circulated responsibly for as long as possible in their most valuable form. Expertly crafted luxury items can change hands often, yet still retain their beauty and value. All our customers, whether they buy or sell with us, are playing a part in reducing the impact of fashion on the environment.
It’s about building fashion equity - investing in statement pieces that retain value and can be resold to fund your next luxury purchase. Building a circular closet means getting more for your money by not renting or throwing away low quality goods at the end of the season. You’re preserving value and extending the life cycle of high quality goods.
Keep your wardrobe fresh by rotating your closet, piece after piece, and mixing in different styles to add endless options.
How can I make my wardrobe circular?
Start by buying investment pieces over fast fashion. These items last longer and tend not to go out of style. Keep an edited wardrobe of high quality pieces you actually wear. You can also reduce your personal impact by reselling items you no longer use on MyMarkit to preserve your fashion equity or to flip your item for a better investment. Not only does this save you money, but it also helps all sustainability measures by adding to the shopping circulation of your item.
With MyMarkit, you keep 100% of your item’s sale every time you sell. This means you can turn around and buy something new, without losing. That’s the beauty of circular fashion. You’re building an endless closet that you can refresh any time.